Which logo design do you like more? Here's the pro and con

1 - more artsy but harder to see in a Linkedin feed when scrolling)
2 - similar to v1 but lighter background
3 - clearer design to see during scrolling on Linkedin but not as artsy to my taste
4 - similar to v3 but lighter background

Time est: This took about 1.5 hours for me to design.

LMK in the comment section below! Thanks

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Ask: Do Copywriters need to learn Adobe Illustrator or Photoshop?

Ask: Do Copywriters need to learn Adobe Illustrator or Photoshop? 

Ask: Is learning Adobe Illustrator or Adobe Photoshop

important for someone going into copywriting either at an agency or a freelancer after graduation?

Answer: Yes or other image editing skills such as Canva, Illustrator, Photoshop, etc.

So now content and copywriting is driven by #SEO (search engine optimization) and adding an image to your article is also essential for your On Page SEO. That image might drive traffic to your article thru Google image search.  Here's my check list of SEO On-Page with would essential for #copywriters 👉https://mumbling-digital-marketing-analyst.blogspot.com/2019/08/50-seo-to-do-checklist.html  

AB testing or MultiVariant testing at a photo shoot

AB testing or MultiVariant testing at a photo shoot

I love how Zack Scriven is AB testing (sort of) his image! This is how photo shoots should be done now! Here’s what I suggest for Multivariant testing because this is not exactly AB testing or aka Split testing 

Multivariant Testing: You should have 4 pictures to choose. 

1= A (baseline); 2= A but with sunglasses; 3 = A but with that 🧢 in B; 4 = B 

AB testing: 

1 = A baseline; 2 = A with sunglasses 🕶  

So the AB testing with show whether this sunglasses and
placement improves or not. 

I just explained this in details here 👉 The Difference Between a Multivariate Test and an A/B Test? Which should you use?

Side note: in all my testing, “eye contact” tend to have more conversions, time spend on site, and click thru rate.  I like A but do tell me your results! 

Side side note: I actually told my gfs they should do this for their dating app profile.  They were like “tell us more about AB testing/multi *what what* testing?!”  

Most of the times, it doesn’t turn out the way I expected.  That’s why I love #marketinganalytics #webanalytics!