Get your SEO skill badge on Linkedin after knowledge assessment! Here's mine

Get your SEO skill badge on Linkedin after knowledge assessment! 

I didn't realize that you can now get a "skill badge" on Linkedin. Take their assessment test and get a check mark (skill badge) next to your skills

Referral Traffic strategy for Medical Clinics / get in other's directory or Find a provider list / SEO traffic /

Improving Medical Clinic's website SEO with inbound links from directory list of your partners

Make sure your clinic website is included in “find a provider” directory in your affiliates, partners, medical 🏥 device or tools 🛠 providers website.

You will get：
🌱 referral traffic
🌱Inbound link
🌱Improves SEO ranking / Off Page SEO

👉 #5minKaizenRuth for more tips

 #healthcare  #referrals #medicaldevice #emsculpt #emsella

SEO keywords / User Query on Google, Yahoo, Bing for OBGYN, Asthetics & MedSpa in Irvine

Top 250 keywords important to our SEO ranking Capri Medical Group (ex #8 "almi femshot irvine" )

Here are TOP 250 user queries on Search Engine / Yahoo / Google.   Victoria: Please post blogs targeting these keywords.  Scroll down on the list and see keywords that we rank lower on.   Keywords we rank high - We should continuously add content focusing on it.  #6 "irvine profound non-surgical face lift and neck lift" #8 "almi femshot irvine"  Action Plan: We should continuously add content focusing on it.  Keywords we rank low but want to rank higher  #238 "sculpsure body contouring irvine "  #240 " picosure irvine" Action Plan: We should add content targeting keywords that we rank lower and see if there's any sweet spot  2#2343 This "SEO" info is in PatientPop/Insight tab/SEO on the left hand side of UI. here's the Complete SEO keywords shown on PatientPop Top 250 keywords  Keyword/Search Engine User Query  Page (Search Engine) Position (Search Engine) Search Engine 1 irvine ca board certified ob/gyn 1 1 Google 2 irvine emsella 1 1 Google 3 irvine c-section 1 1 Google 4 92618 board certified ob/gyn 1 1 Google 5 gynecological care irvine 1 1 Google 6 irvine profound non-surgical face lift and neck lift 1 1 Google 7 best board certified ob/gyn irvine 1 1 Google 8 almi femshot irvine 1 1 Google 9 c-section irvine 1 1 Google 10 emsella irvine 1 1 Google 11 irvine almi femshot 1 1 Google 12 board certified ob/gyn 92618 1 1 Google 13 irvine gynecological care 1 1 Google 14 irvine thermiva vaginal rejuvenation 1 1 Google 15 profound non-surgical face lift and neck lift irvine 1 1 Google

Ask: Do Copywriters need to learn Adobe Illustrator or Photoshop?

Ask: Do Copywriters need to learn Adobe Illustrator or Photoshop? 

Ask: Is learning Adobe Illustrator or Adobe Photoshop

important for someone going into copywriting either at an agency or a freelancer after graduation?

Answer: Yes or other image editing skills such as Canva, Illustrator, Photoshop, etc.

So now content and copywriting is driven by #SEO (search engine optimization) and adding an image to your article is also essential for your On Page SEO. That image might drive traffic to your article thru Google image search.  Here's my check list of SEO On-Page with would essential for #copywriters 👉https://mumbling-digital-marketing-analyst.blogspot.com/2019/08/50-seo-to-do-checklist.html  

Ask: What is SEO? And why does your website need it? And how has it changed?

Ask: What is SEO? And why does your website need it? 

SEO = Search Engine Optimization

is the practice of increasing the quantity and quality of traffic to your website through organic (non-paid directly to Search Engines) search engine results.  Search engines (ex. Google, Yahoo, Bing) will crawl, measure, and rank websites based on different factors and their own algorithm.  These weight of these factors may change throughout the years due to bad players trying the game the system.

Previously, due to some players who tried keyword stuffing the website (increase the number of count of the keywords to be read by bots), buying backlinks, created content for bots instead of humans, and other ways to trick search engines, these Search Engines updated their algorithms to de-rank this Back Hot SEO websites.

Currently, they include, relevancy to the searched keyword (where I worked at Yahoo! In 2004, I designed the mapping priorities), tagging, headlines, backlinks, ancher text, high-quality content, and etc (there’s some debate about how these factors’ importance changed)

Ultimately, Search Engines want users to find what they are looking for.  SEO is how search engines rank websites organically by the information they can capture.  The ranking algorithm will change depending on how websites behave (such as black hat SEO).  So always practice white hat SEO.

50 SEO to-do checklist!

The Ultimate SEO Checklist

On-Page SEO

• Perform keyword research to find the top keywords. 
• Choose one primary keyword for your content. (or even your DOMAIN name! ex. www.BestRentalFinder.com)
• Choose three to five related keywords for your content. 
• Create a content plan for your keyword.
• Write a title that includes the primary keyword.
• Wrap the title in an H1 tag. (check your HTML)
• Write more than 300 words of body content. 
• Write original content.
• Write high-quality content.
• Write for an eighth-grade reading level.
• Add the primary keyword to create a 2-3% keyword density. 
• Use each related keyword at least once in the body copy. 
• Make your content scannable.
• Wrap subheadings in an H2 tag. (check your HTML)
• Use the primary keyword in at least one subheading.
• Use the primary keyword in the first and last paragraph of the content.
• Add relevant internal links using targeted anchor text. Add relevant links to high-quality sites.
• Set outbound links to open a new page.
• Add at least one image.
• Add the primary keyword to the image file name. Add the primary keyword to the image title.
• Add the primary keyword to the image alt tag. Size the image properly.
• Write an SEO-friendly URL that includes the primary keyword. 
• Assign relevant tags and categories (if it’s a blog post).
• Add an optimized meta title.
• Add an optimized meta description. 
• Add structured data markup.
• Add social sharing links.
• Proofread your content.
• Check your work.

Off-Page SEO

• Create a strategy for attracting backlinks from high-authority websites through digital PR, original research, and guest blogger outreach.
• When possible, include your target keyword for the page in the anchor text of links you earn.
• Disavow links pointing to your site from low-authority websites.
• Link to your website on all social media profiles.
• Set up a Google My Business page.
• Add your website to relevant business directories.
• Make sure all of your NAP (name, address, phone number) entries are consistent.

Technical SEO

• Create a Google Webmasters account and submit your sitemap. 
• Create a Bing Webmasters account and submit your sitemap. 
• Properly set up robots.txt.
• Point all domains to the same host.
• Utilize organized and natural site architecture. 
• Use a responsive, mobile-friendly design. 
• Add an SSL certificate to your site.
• Increase the speed of your website.
• Remove unnecessary site redirects.
• Use canonical tags on duplicate content. Fix broken links on your site.
• Track analytics and monitor website activity.